Russell Brand – sometimes comedian, sometimes Christian, always a showman – is calling for a revolution. Russell’s Revolution is not about guns and bombs, it’s not about the people rising up to throw off the shackles of an oppressive government. Russell’s Revolution comes in the form of a willing disengagement from the political process, most clearly displayed in a refusal to vote. (Presumably in a country like Australia, with mandatory voting, he would be willing to settle for donkey voting.) Working in a variety of media, including an editorial in New Statesman magazine and a widely viewed interview with Jeremy Paxton on BBC’s Newsnight, Brand has pitched his message to the young and the disenfranchised. In doing so, he has hit a nerve. There are any number of copies of the video available on the web; the one I linked to has almost 9 million views in a little more than a week. Brand’s polemic has spawned a popular Facebook page, innumerable news and opinion articles, and a new kind of global conversation about politics. We should be so lucky.
As always several days late, Fairfax news has published an “article” about the phenomenon. The article serves as an introduction for those in the wider world – probably not the young and the disenfranchised – who may not have come across this particular strident voice for reform. The kind of people this article is presumably aimed at are the ones who might have little respect for anything which challenges the status quo. The article reads as a quizzical realisation, written on behalf of forty-year olds everywhere, that “People are listening to this guy, and we have no idea why.”